The Science of Persuasion: Why Your Next Presentation Should Be Professionally Designed

Jan 24, 2020 | Advertising and Marketing, Tips

Disseminating information effectively about your business can be a challenging and fickle process. This challenge is only amplified when you need to showcase your products, business models, financial plans, etc. to a conference room of potential investors or an arena of skeptical consumers. If your goal is to engage and persuade your target audience, then sending up an expert to talk at the audience is not going to cut it. Instead, it would help if you considered commissioning a professionally designed presentation to grab your audience’s attention, broadcast what you want to say, and prompt them to look at things from a new perspective.

Much like the persuasive online products from our professional website design services in Montgomery County, we at Bergey Creative Group offer top-of-the-line presentation designs for PowerPoint and Keynote that are visually-appealing, logically-structured, and easily-digested. Read on to find out more about how we can enhance your next important presentation or conference.

Looks Aren’t Everything, But They Help
What is more interesting, a blank screen or a picture? If you chose the blank screen, then we are happy you are reading this article! If you want to engage your audience in your subject matter, it is vital to include attractive design elements and interesting materials in the presentation that keep their attention. PowerPoint and Keynote both have very well-made templates to get you started, but they are relatively simple to pick out and can seem underwhelming for many people. Having a professional presentation design with a creative and unique theme, compelling color scheme, and complimentary font styles can keep the presentation fresh, appealing, and effective. Add a few images and embed a video for more pizazz.
Filling in the Space With Effective Content

One of the first lessons most people learn about slide presentations is not to bombard the audience with too much reading material. There has to be a balance between the content on the screen and the content being presented. Otherwise, the audience will be compelled to read off the slides rather than listen to the speaker and follow along with the main ideas. Slides should always be a visual aid. Never let the words in the presentation make the presenter unnecessary. With Bergey Creative Group, you can send us the content you wish to present, and we can fill in the creative template we designed with the right amount of information in the most absorbing layout.

If you are looking to increase your sales, get the investors on-board, and communicate your message with professionalism and confidence, request a professional presentation by Bergey Creative Group experts on print, presentation, and e-commerce website design in Montgomery County. Give us a call today to see how our professional presentation design services can help you stand out and persuade your audience.